Glossary

360 Deal

360 Deal

A 360 deal is found in many of today’s contracts between a record label and a recording artist and refers to the label’s efforts to obtain a share in all other rights and revenue streams related to the artist, in addition to the exclusive recording rights. Additional rights in a 360 deal may include name and likeness rights, touring rights, music publishing rights in songs written by the artist, and more.

Jazz band performance. Couple of musicians - a drummer and a singer in a nightclub.

Practicing And Performing Music

There is a perception that performing and practicing music are two very different activities. I think that the relationship between performing and practicing is deeply intertwined and at a certain level the distinction between the two virtually disappears.

Read More »
Girl playing guitar while sitting on desk in classroom

7 Tips for Effective Musical Practice

The quality of your practice is much more important than the quantity. The old saying “practice makes perfect” is only true if the practice itself is perfect. Here are 7 tips to help make your practice more effective and efficient.

Read More »

Convert Visitors into Fans, Listeners, Leads, and Sales...

Market smarter, not harder; automate and optimize campaigns