Record labels are companies, large or small, that manufacture, distribute, and promote the recordings of affiliated musicians. Essentially, record labels work to sell the brand of the artist and the products they create. There are various different departments within a record label that work together to best sell and market their products and artists.

Succeed In the Music Business with Crazy Keywords
A key element in your bands web marketing strategy should be the selection of your bands name. Why? Because your bands name will also become your bands keyword on the Internet.