Synchronization licensing is the process by which production companies of audiovisual works clear the rights for outside music to be used in their productions. Both the sound recording copyright and the underlying composition copyright must be cleared in order to use the work in synchronization. Synchronization licenses (“sync,” for short) refer to the “synchronizing” of a musical work with a visual work. Sync deals give the licensee the right to use a composition copyright and sound recording in an audiovisual work such as a movie, TV show or commercial, video game, or other similar work.

Succeed In the Music Business with Crazy Keywords
A key element in your bands web marketing strategy should be the selection of your bands name. Why? Because your bands name will also become your bands keyword on the Internet.

