Glossary

CRM

CRM

Customer Relationship Management originated in business enterprise software suites like Oracle and now appears in web services for music. It refers to functions for handling interactions with fans (email database, personal details, communications, activity logs, transaction histories, complaints, etc.).It should be integrated with other platform services e.g. buying, ordering, accounting and so on.

Contemporary Musician

The Magic of Song Writing

Like all great musicians, great songwriters are probably born, not made. No tutor, no book, no course, can make you write songs that embed themselves in the memory of a generation.

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